Gmail以前为什么要有邀请才能注册

[love999]

现在是不用邀请了，但以前那么做的原因是什么？因为是测试版，还是有其他营销策略方面的考虑？

 

[指着太阳说日]

印象中当时是因为其他邮箱都是500m左右 只有他是1g的 所以弄个邀请限制申请人数
结果现在大家都是论g来算了 gmail就没办法了 再邀请就没人用了

前段时间申请了个免费邮箱 号称2TB 只是每天都要填什么survey ... 后来久而久之的就不用了

 

[love999]

someone claim the invite system can
(a) build up interest and
(b) control the speed of takeup of the service.

I understand (b) - the engineers need stability while debugging a beta service from GOOGLE

but the marketing strategy behind the invite system is interesting to digest.

discussion is welcomed

 

[love999]

Google is SMART

i think i got answer

Google Gmail Advertising


Gmail marketing

 

[love999]

can anyone give an application from the lesson from Gmai?
It is very interesting, isn't it.