Mar. 27, 2018 · Hyundai and Kia, which are owned by the same South Korean company, control two-thirds of sales there. GM has 7% of the market because of GM Korea. Imports as a whole have about 13%, but that is mostly controlled by German brands like BMW and Mercedes and Japanese automakers.
Only about 1% of the cars sold in South Korea are American made. In the U.S., Hyundai is on a tear. Though new cars are stacking up in Ulsan, auto sales were off only about 3.6% in the U.S. for Hyundai and sister brand Kia for the year through April.