New MarketMobile bus brings affordable produce to Ottawa neighbourhoods

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Ottawa – Residents in four Ottawa communities will now have improved access to healthy foods thanks to an innovative new mobile produce bus project. The MarketMobile pilot project will use a chartered OC Transpo bus to bring affordable fruit and vegetables to Ottawa neighbourhoods with limited access to fresh produce. The MarketMobile will visit four communities – Morrison Gardens, Caldwell, Hunt Club East and Vars - on Saturdays on a rotational basis from July 26 until the end of December. The full MarketMobile schedule is available at marketmobileottawa.ca .

The MarketMobile is an initiative of the Poverty and Hunger Working Group, in collaboration with multiple public, private and community partners including Ottawa Public Health, the Coalition of Community Health and Resource Centres, Ottawa Community Housing, Loblaws Rideau and community members.

“The MarketMobile is an exciting new project that will make affordable fresh produce more accessible to residents in their communities,” said Councillor Shad Qadri, Ottawa Board of Health member. “Close to one in 10 households don’t have access to affordable healthy food and the MarketMobile will help make affordable fruits and vegetables available in more Ottawa communities.”

The 2013 Nutritious Food Basket Survey found that it costs a minimum of $789 every month to feed a family of four a basic healthy diet, an increase of $44 per month or 6 per cent increase over the previous year. Often, families must choose between healthy food and other basic living expenses such as child care and transportation. Research shows many people who don’t have access to healthy food report having poor physical and mental health and more chronic health conditions.

“The MarketMobile project builds on the success of the Good Food Markets that sell high quality fruits and vegetables in communities throughout Ottawa,” said Councillor Mark Taylor, Chair of the Community and Protective Services Committee. “I am proud that the City supports these initiatives that are not only making healthy foods more accessible but that are also contributing to the overall health of our neighbourhoods.”

“The MarketMobile will help increase access to healthy, affordable and culturally appropriate food for Ottawa residents,” said Kaitrin Doll, co-chair of the Poverty and Hunger Working Group. “With the work of community volunteers and the Poverty and Hunger Working Group, we hope the MarketMobile will become part of a new Saturday routine for many Ottawa residents.”

For more information on the MarketMobile schedule, visit marketmobileottawa.ca. For more information on the eating well, visit OttawaPublicHealth.ca or call Ottawa Public Health Information at 613-580-6744 (TTY: 613-580-9656). Join the conversation on Twitter, Facebook, Pinterest and Tumblr (#MyOttHealth).

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