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“Serial,” and podcasts like it, are fuelling radio’s digital renaissance by attracting legions of listeners who tune in while they’re on-the-go, says an award-winning industry pioneer.
“Somebody’s touch a nerve here,” said long-time CBC Radio producer and executive Doug Ward. “It’s lovely to see long-form radio coming back.”
NPR’s program re-examined the case against convicted murdered Adnan Syed over the course of a dozen exquisitely-produced episodes in its first season, exposing a demand for in-depth audio documentaries that listeners can tune into when it’s convenient for them, Ward said.
“They want it on their device while they’re riding their bike or washing the dishes or on the subway to work, rather than having to listen in real time,” he said.
The dramatic shift in how and when people hear radio programs will likely be a topic of conversation on Saturday at a special panel discussion on radio’s changing landscape.
Ward, who was part of the team that created As It Happens — one of CBC Radio’s most popular and enduring programs, will be joined by Nora Young, host of the CBC’s Spark, and Katie Jensen, producer of the independent, crowd-funded Canadaland podcast. Piya Chattopadhyay, another familiar voice to CBC Radio listeners, will moderate the event, which will also be webcast.
There’s been much consternation, particularly in recent weeks, about the state of Canada’s print media. Ward says public, private and community radio stations are also feeling the pinch, but one of radio’s saving graces is its relatively low overhead.
“Radio production is cheap like borscht,” he said. “You can get a lot of people doing very good work for little resources.”
Ward, 77, retired from the CBC two decades ago, shifting his focus to radio’s expansion in Africa.
Radio has had a difficult past on that continent. It was introduced during the Colonial era, when broadcasts were often in English or French, and was later used by regimes for propaganda purposes. Then came religious radio, pushing a particular point of view imported from the west.
But Ward says one of its main uses today is connecting African farmers to each other and crucial information about their crops. Farm Radio International currently works with 600 stations in 39 countries, providing tips on everything from incorporating music into programming to holding officials to account during interviews.
His efforts to transform radio at home and abroad recently earned Ward the Order of Canada.
The panel discussion is on Saturday at 1 p.m. at the McMillan Agency, 541 Sussex Dr. Doors open at 12:30 p.m. To register for the live event and the webcast, visit http://www.farmradio.org/boom-box/
mpearson@postmedia.com
twitter.com/mpearson78
查看原文...
“Somebody’s touch a nerve here,” said long-time CBC Radio producer and executive Doug Ward. “It’s lovely to see long-form radio coming back.”
NPR’s program re-examined the case against convicted murdered Adnan Syed over the course of a dozen exquisitely-produced episodes in its first season, exposing a demand for in-depth audio documentaries that listeners can tune into when it’s convenient for them, Ward said.
“They want it on their device while they’re riding their bike or washing the dishes or on the subway to work, rather than having to listen in real time,” he said.
The dramatic shift in how and when people hear radio programs will likely be a topic of conversation on Saturday at a special panel discussion on radio’s changing landscape.
Ward, who was part of the team that created As It Happens — one of CBC Radio’s most popular and enduring programs, will be joined by Nora Young, host of the CBC’s Spark, and Katie Jensen, producer of the independent, crowd-funded Canadaland podcast. Piya Chattopadhyay, another familiar voice to CBC Radio listeners, will moderate the event, which will also be webcast.
There’s been much consternation, particularly in recent weeks, about the state of Canada’s print media. Ward says public, private and community radio stations are also feeling the pinch, but one of radio’s saving graces is its relatively low overhead.
“Radio production is cheap like borscht,” he said. “You can get a lot of people doing very good work for little resources.”
Ward, 77, retired from the CBC two decades ago, shifting his focus to radio’s expansion in Africa.
Radio has had a difficult past on that continent. It was introduced during the Colonial era, when broadcasts were often in English or French, and was later used by regimes for propaganda purposes. Then came religious radio, pushing a particular point of view imported from the west.
But Ward says one of its main uses today is connecting African farmers to each other and crucial information about their crops. Farm Radio International currently works with 600 stations in 39 countries, providing tips on everything from incorporating music into programming to holding officials to account during interviews.
His efforts to transform radio at home and abroad recently earned Ward the Order of Canada.
The panel discussion is on Saturday at 1 p.m. at the McMillan Agency, 541 Sussex Dr. Doors open at 12:30 p.m. To register for the live event and the webcast, visit http://www.farmradio.org/boom-box/
mpearson@postmedia.com
twitter.com/mpearson78
查看原文...
