德國車 Volkswagen 廣告被指種族歧視

許多觀眾看到的是:小黑人接近 VW 車,一隻大白手拉開黑人,彈進小殖民者餐廳,畫面上出現 neger 字母。


The 9-second spot, called “Petit Colon,” which was recently posted on the carmaker’s social media pages, opens on a wide shot of a city street. Then, a large, first-person white hand plucks a black pedestrian away from a car and into a café over a colorful melody in the background.

The ad, meant to promote the company’s VW Golf 8, has since been pulled.

The title of the ad, "Petit Colon," is also the name of the cafe. In French, the name translates to "Little Colonist."
 
VW以前还有一个广告。一个大胡子在golf里面引爆炸弹,结果人自爆了车子没爆开。
 
許多觀眾看到的是:小黑人接近 VW 車,一隻大白手拉開黑人,彈進小殖民者餐廳,畫面上出現 neger 字母。


The 9-second spot, called “Petit Colon,” which was recently posted on the carmaker’s social media pages, opens on a wide shot of a city street. Then, a large, first-person white hand plucks a black pedestrian away from a car and into a café over a colorful melody in the background.

The ad, meant to promote the company’s VW Golf 8, has since been pulled.

The title of the ad, "Petit Colon," is also the name of the cafe. In French, the name translates to "Little Colonist."

原来这样啊,殖民,种族...
 
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