I don't think it is required for insurance company to sell you the insurance. It will reduce your insurance rate for some plan. Unless you buy a house in known bad neighborhood you don't need it in my opinion.
I just called the company. I have to buy the equipment by myself or pay it monthly. They ask three years contract. And now the price is 19.99/month. But the sale person said that you can negotiate the price since it's 3 years contract.
Did you buy the equipment?
I have a good experience with Home Security Metal Products (Home Security Metal Products). The owner is Robert Campbell . The monthly rate is $14.95+GST . No contract. You need to purchase the alarm system equipment.Also, some home insurance companies provide discount for haiving the alarm monitoring system at home. Andy