The University of Ottawa has a new logo

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The University of Ottawa has a new logo, one that in some respects will look very familiar to many long-time employees. And that’s just fine, according to vice-rector, university relations, David Mitchell.

“We did a lot of consultation within the University community and we engaged some of the best minds in the field of design and logo development in Canada to come up with the new logo,” Mitchell said. “The most popular idea to come out of that process is a stylized version of Tabaret Hall.”

That choice is especially appropriate since this year marks the 100th anniversary of the laying of the cornerstone of Tabaret Hall. “It’s a wonderful architectural symbol of the University of Ottawa,” Mitchell notes, “that reflects both our tradition as Canada’s university and our future as a national institution.”
 
The University had been using the coat-of-arms as its visual representation since the mid 1990s. “The coat-of-arms wasn’t practical for everyday use,” Boult said, “especially since it didn’t reproduce well in smaller sizes.”

The logo, however, is not meant to replace the coat-of-arms. “That official symbol will continue to be used for Convocation and other ceremonial purposes,” Boult said.

The new logo will be used in a variety of communications media, including printed materials, publications, advertising and promotional items. The University is phasing in the introduction of the logo so that units will be able to clear old stock before ordering new material.

The Marketing Service is developing and will distribute and co-ordinate graphic standards that will govern every possible use of the logo internally and externally. The new logo and the standards will soon be easily accessible on a Web site dedicated to the University’s brand and image.
 
个人认为, 新的logo没有原来的那个好看.
 
最初由 shanghai_knight 发布
这玩意什么用?
以前那个主要是缩小后没办法看清!所以要换,在说现在要搞CANADA'S UNIVERSITY,要把那东西加上去
 
新logo不错,简洁,美观:)
 
挺好, 不过总是法语在上, 英语在下. 不第啊.
 
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