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新闻来源:开源中国
Java之父 James Gosling 上周发表博文 《Too Soon》纪念乔布斯。以下是博客全文：几个礼拜前，我们还在讨论乔布斯的辞职。虽然我们都知道这意味着什么，但是我没有想到一切来的如此之快。已经有很多关于这件事情的文章了，特别是“经济学人”的这篇文章。
乔布斯是一个很独特的人。苹果找不到人替代他，我也不认为他们应该尝试寻找乔布斯的替代者。因为，他是神一样的人物。苹果公司的员工对他有一种宗教式的崇拜。在工作中，他是出了名的难以相处，和对完美的极度追求。我曾和他有过三次面试，一次是他被苹果炒掉之前，一次是在NeXT，一次是他回归苹果以后。每一次我们都在Good Earth 吃了一顿时间很长的午餐。我们每次都聊的很投机，但是每一次聊完我都告诉自己不，我不能为这个人工作，他是个疯子！”。
他的那种远见的疯狂驱动着他和他的公司向前。乔布斯不是工程师，不是设计师，但他对卓越有着极好的感觉。很多公司都有专门的团队来微调他们的产品，但是苹果没有，苹果有乔布斯，一个人就够了。人们常常批评乔布斯的控制欲，批评他的专制，但乔布斯这么做只是为了追求完美：任何不在他控制范围内的事情，他都无法改进它。他不仅了解苹果的产品，更了解苹果的客户，和他们的喜好。他对苹果客户的投入比他对苹果商品的投入还要多。苹果近几年成功最大的因素就是他们使消费者在购买他们商品的每一个环节都做到最好，哪怕只是打开商品盒子这么一个简单的操作。细节决定成败！
后乔布斯时代的苹果将会是什么样的？虽然每个人都预感到这一天的到来，但当它来的时候，我们还是被震惊了。苹果会沿着乔布斯既定的战略战术前进吗？我相信这在几年内能行的通，但是这么做早晚会跟不上时代发展。苹果需要寻找新的出路。世界上不会再有另外一个乔布斯，但有很多乔布斯的学徒，虽然他们不可能成为乔布斯。新的苹果将会是被乔布斯所影响的苹果员工的共同体。不会再有人强加对完美的追求，这种精神必须发自每一个人的内心。
这是一个全新的世界。
Too Soon Thursday October 6, 2011
It was just a few weeks ago that everyone was writing about Steve Jobs' resignation. The implication was clear, but I had hoped he would have more time. There have been lots of articles written. The Economist wrote a particularly powerful one.
Steve was unique. Apple cannot replace him, and I don’t think that they should try. He was a messiah. Within the company there was a cultish reverence towards him. He was famously difficult to work for and unrelentingly demanding of perfection. I interviewed for jobs with him 3 times: once before he was fired, once at NeXT, and once after he returned. Each was a long lunch at The Good Earth. Each was a wonderful, intriguing conversation, but I left each thinking “no, I can’t work for this man: he’s mad!”. That visionary madness drove him and his company with a tremendous force. He was personally not an engineer or a designer, but he had a tremendous sense for excellence. Many companies use “focus groups” to help them refine products, but not Apple: they just had Steve. He was often criticized for being a “control freak”, but that was all in pursuit of excellence: anything out of his control was out of his ability to improve. He didn’t just have a sense for Apple’s products, he had a sense for Apple’s customers and what would delight them. As much as he was devoted to Apple, he was more devoted to Apple’s customers. One of the biggest drivers of Apple’s success in recent years is the delight their customers feel in every part of the process, even something as simple as opening a box is thought through carefully. Every detail matters.
So what is a Post-Steve Apple? Even though everyone there has been mentally preparing for this moment, it is still a shock. Will Apple crystalize and just repeat the playbook? That will be successful for a few years, but it will eventually veer off. They collectively need to find a new way. There won’t be a new Steve. There will certainly be apostolic claimants, but they won’t be Steve. The New Apple will have to be a collective result of Steve’s teaching to each employee individually. His pursuit of excellence will no longer be imposed - it now has to come from the hearts of everyone.
It is a new world.
Java之父 James Gosling 上周发表博文 《Too Soon》纪念乔布斯。以下是博客全文：几个礼拜前，我们还在讨论乔布斯的辞职。虽然我们都知道这意味着什么，但是我没有想到一切来的如此之快。已经有很多关于这件事情的文章了，特别是“经济学人”的这篇文章。
乔布斯是一个很独特的人。苹果找不到人替代他，我也不认为他们应该尝试寻找乔布斯的替代者。因为，他是神一样的人物。苹果公司的员工对他有一种宗教式的崇拜。在工作中，他是出了名的难以相处，和对完美的极度追求。我曾和他有过三次面试，一次是他被苹果炒掉之前，一次是在NeXT，一次是他回归苹果以后。每一次我们都在Good Earth 吃了一顿时间很长的午餐。我们每次都聊的很投机，但是每一次聊完我都告诉自己不，我不能为这个人工作，他是个疯子！”。
他的那种远见的疯狂驱动着他和他的公司向前。乔布斯不是工程师，不是设计师，但他对卓越有着极好的感觉。很多公司都有专门的团队来微调他们的产品，但是苹果没有，苹果有乔布斯，一个人就够了。人们常常批评乔布斯的控制欲，批评他的专制，但乔布斯这么做只是为了追求完美：任何不在他控制范围内的事情，他都无法改进它。他不仅了解苹果的产品，更了解苹果的客户，和他们的喜好。他对苹果客户的投入比他对苹果商品的投入还要多。苹果近几年成功最大的因素就是他们使消费者在购买他们商品的每一个环节都做到最好，哪怕只是打开商品盒子这么一个简单的操作。细节决定成败！
后乔布斯时代的苹果将会是什么样的？虽然每个人都预感到这一天的到来，但当它来的时候，我们还是被震惊了。苹果会沿着乔布斯既定的战略战术前进吗？我相信这在几年内能行的通，但是这么做早晚会跟不上时代发展。苹果需要寻找新的出路。世界上不会再有另外一个乔布斯，但有很多乔布斯的学徒，虽然他们不可能成为乔布斯。新的苹果将会是被乔布斯所影响的苹果员工的共同体。不会再有人强加对完美的追求，这种精神必须发自每一个人的内心。
这是一个全新的世界。
Too Soon Thursday October 6, 2011
It was just a few weeks ago that everyone was writing about Steve Jobs' resignation. The implication was clear, but I had hoped he would have more time. There have been lots of articles written. The Economist wrote a particularly powerful one.
Steve was unique. Apple cannot replace him, and I don’t think that they should try. He was a messiah. Within the company there was a cultish reverence towards him. He was famously difficult to work for and unrelentingly demanding of perfection. I interviewed for jobs with him 3 times: once before he was fired, once at NeXT, and once after he returned. Each was a long lunch at The Good Earth. Each was a wonderful, intriguing conversation, but I left each thinking “no, I can’t work for this man: he’s mad!”. That visionary madness drove him and his company with a tremendous force. He was personally not an engineer or a designer, but he had a tremendous sense for excellence. Many companies use “focus groups” to help them refine products, but not Apple: they just had Steve. He was often criticized for being a “control freak”, but that was all in pursuit of excellence: anything out of his control was out of his ability to improve. He didn’t just have a sense for Apple’s products, he had a sense for Apple’s customers and what would delight them. As much as he was devoted to Apple, he was more devoted to Apple’s customers. One of the biggest drivers of Apple’s success in recent years is the delight their customers feel in every part of the process, even something as simple as opening a box is thought through carefully. Every detail matters.
So what is a Post-Steve Apple? Even though everyone there has been mentally preparing for this moment, it is still a shock. Will Apple crystalize and just repeat the playbook? That will be successful for a few years, but it will eventually veer off. They collectively need to find a new way. There won’t be a new Steve. There will certainly be apostolic claimants, but they won’t be Steve. The New Apple will have to be a collective result of Steve’s teaching to each employee individually. His pursuit of excellence will no longer be imposed - it now has to come from the hearts of everyone.
It is a new world.
