最初由 scoobydoo 发布
Have you seen any commercial or flyers from Costco? Never! Then why most of the time Costco is so crowded with all those people who pay $50+GST every year to shop there? And often they leave with their carts fully loaded? That explaines everything.........Also something else to bear in mind, typical Canadian family doesn't go much beyond a couple and one or two kids, no in-laws or parents included. And yet they still consume enough grocery to make shopping at Costco worth it.
As to what to buy at Costco, yes, milk and eggs are their traditional "cheap" items, but other shops are promoting milk/eggs at very competitive price. Shoppers still go to Costco.
When you have little kids at home, Costco is a good place to shop for anything going into their lunchboxs and after school readings. For adults, frozen food (e.g., easy-peel shrimps, cheese, cereal, meat, bread) are of top quality for the price. And the books at the Costco are often very good, useful and cheap. Only I am not impressed with their clothing selection. But who buys clothing from Costco anyways. And there is a often neglected section of home decoration, tablewares, coffee mugs, are of super quality.
What's missing from Costco is probably their marketing strategy......if they had marketed well enough, people won't be asking this kind of question, "is it worth to get a membercard".
Or well, what do I know about marketing. No marketing is one kind of marketing strategy too. Costco doesn't seem to need one.